About us

Lighting Shouldn’t Be a Gamble — So We Built a Brand That Fixed the Industry

Before Lubrel™ existed, we watched customers struggle with the same frustrations again and again: lights that looked beautiful online but arrived scratched or cheaply made, wiring that didn’t feel safe, mounts that didn’t fit, long wait times, and support teams that never replied. The lighting market was full of uncertainty—and customers were paying the price.

There was a gap: people wanted designer-level lighting without designer-level prices or disappointment. So we created Lubrel™ to fill that gap in a way no dropshipping brand ever could.

We Are Not a Dropshipping Company — We Build, Inspect & Ship Ourselves

From day one, we made a defining choice: to control our products from manufacturing to packaging. We work directly with trusted factories, visit production floors, standardize materials, document batches, verify electrical configurations, and inspect every surface and connection.

Every Lubrel piece goes through:

  • Controlled manufacturing and finishing
  • Region-correct wiring and safety checks
  • Surface inspection and reject-on-blemish policy
  • Torque-checked mounts and secured hardware
  • Drop-tested protective packaging
  • Photo proof before dispatch

What Customers Dislike Elsewhere — And How Lubrel Fixes It

Common complaints in the market:

  • “The light looks different from the photos.”
  • “It arrived dented or scratched.”
  • “The wiring feels unsafe.”
  • “Nobody responded when I needed help.”

What we do instead:

  • Real studio & in-house photography — no misleading images
  • Strict surface and structural QC
  • Voltage and wiring matched to your region
  • Fast, human customer support with real solutions

What Lubrel™ Stands For

Design That Elevates Your Space
Lighting shapes mood, atmosphere, and the personality of a home. We create intentional, modern, timeless lighting.

Premium Materials Without the Traditional Markup
Direct partnerships allow us to offer exceptional quality at accessible prices.

Safety, Quality, and Accountability
UL / CE / AS/NZS standards, batch testing, and skilled assembly ensure every light is built to last.

A Better Customer Experience
We believe lighting should never be stressful. We support you before, during, and long after your purchase.

Our Promise

A light is more than a fixture—it affects how you feel in your home. We promise:

  • End-to-end control of every product
  • Protected, careful shipping
  • Accurate photos and honest descriptions
  • 2-Year Warranty & 30-Day Returns
  • Human support that truly cares

This is what we believe lighting should be—beautiful, dependable, and accessible.
This is Lubrel™.